Last week Damien argued that 2015/16 could well be the year Android Wear gazumps the Apple Watch. How this could happen, according to Mr. MacFerren, is similar to what happened in the phone space: Android Wear, like Android, offers punters more choice and more cost-effective options and this, could, theoretically lead to Android Wear becoming more widely used in the smartwatch space than Apple’s proposition, just as we saw in the phone markets between 2007 and present day.
Apple has kind of nailed the premium angle with its smartwatch, but a new Android Wear watch could seriously change all that as one of the biggest names in timepieces prepares to join the fray. I’m talking about Tag Heuer, a company that needs no introduction. Tag Heuer has confirmed it will be launching an Android Wear watch on November 9, just in time for Christmas.
TAG Heuer, Intel and Google have officially announced probably THE MOST premium smartwatch EVER created. Designed by Luxury Swiss watchmaker TAG Heuer, engineered with Intel technology and benefiting from everything the Android Wear universe has to offer, the watch is now official, looks SICK and has a price tag to match.
The TAG Heuer Connected costs 1500$.
Jean-Claude Biver, CEO of TAG Heuer & President of the LVMH Group's Watches Division announced the watch accompanied by Brian Krzanich, CEO of Intel Corporation, and David Singleton, VP of Engineering for Android at Google.
Jean-Claude Biver announced: “We are incredibly proud to be unveiling the first connected watch, which brings more than 150 years of history firmly into the future. The TAG Heuer Connected watch gives you the means not only to connect to the future, but also to connect to eternity."
Brian Krzanich emphasized: “Intel makes amazing experiences possible with smart, connected technology. Together with TAG Heuer and Google we created a beautiful, intelligent and functional product that harmonizes the latest computing innovation with more than a century of watchmaking experience, timeless aesthetics and supreme quality.”
David Singleton agreed: "From Google Search to smartwatches, Google strives to give you the right information, at exactly the right time and place. Android is how we bring this helpful experience to many of the world’s devices. TAG Heuer Connected, powered by Android Wear, is a luxury watch that’s beautiful and incredibly useful. We are thrilled to present it along with TAG Heuer and Intel."
Design & Style
All the smartphone + smartwatch manufacturers so far have not been able to crack the one very important thing- create a watch that looks great (not just good) on the wrist. This is where the Tag has nailed it, bringing together its 150+ years of watch making experience. The design is based on its Carrera line of watches. Yes, it beats the looks of Apple Watch hands down!
The body is made from grade II titanium, keeping the watch extremely light and the strap is rubber. The strap comes in a choice of 7 colours.
The watch is definitely designed for male wrists, so it’s not a unisex product or one that will appeal to women.
Sources: gadgetmash.com ; knowyourmobile.com
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